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FLANEUR
A flâneur is an individual who strolls leisurely through city streets, observing and appreciating their surroundings, often with a focus on culture, architecture, and people-watching. The term comes from 19th-century French literature and is often associated with a refined, observant, and artistic personality.
The brand’s objective is to craft a world for the modern flâneur, catering to wanderers and dreamers. This is achieved through a comprehensive unisex ready-to-wear wardrobe, captivating visual art, and compelling still and animated imagery, all embracing the art of wandering and the beauty of flâneur-ism.
“FLÂNEUR is a modern take on luxury through the eyes of our generation.”